The best thing you can do for your skin is shield it from the sun, and that's easier than ever now that the days are getting shorter and weather is getting cooler. So if you're losing your summer glow - or never had one in the first place - then it's time to start considering different makeup to suit your porcelain pallor. It takes a lot of upkeep to continue bronzing, fake baking and self-tanning your face into that desirable golden brown, so why not embrace your natural complexion? As your wardrobe changes with the seasons, so should your makeup. Foundation, tinted moisturizers, concealers, powders and other products that sit directly on your skin should definitely go a shade or two lighter. And if you have naturally fair skin, then you may want to consider swapping out your lip colors, blushes and eye shadows as well. For days when you just need a sheer coat of color, a tinted moisturizer is just fine.