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Cost. While you might be willing to cut deep into your budget to get rid of your acne, you don't want to get taken for a ride. The trendy acne treatment of the moment may have the same ingredients and effectiveness as a less expensive product.
Skin type. Acne is usually associated with oily skin, but all skin types can be affected, and some companies make separate products for each skin type. If your skin is sensitive, you'll want to look for milder products.
Ingredients. Most acne products use salicylic acid as their main ingredient, but they can contain other compounds to calm and balance skin. If using more natural skin products is important to you, you should look for treatments that incorporate natural elements.