A bra is a relatively small item in a woman's wardrobe, but it certainly makes a very big difference in how she looks and feels. Finding the right bra isn't always easy or pleasurable. While it's fun to look through a bra catalogue or browse the intimates' section of your local department store, sometimes the bra that looked so hot on the hanger looks and feels all wrong on your body. For most women, it's a matter of sizing; many discount or department stores carry a fairly limited inventory of bras, and what's there is often in a range of "conventional" sizes which don't cater to every body type. Unfortunately, this leads many frustrated women to just pick any old bra that's a close enough fit and within the budget.

Studies show 70% of women are wearing the wrong bra size. This might be hard to believe considering that most of us are incredibly size-conscious when it comes to other articles of clothing like jeans or shoes. The tricky part is that breasts go through major changes over a woman's lifetime. As we know all too well, childbirth, breastfeeding, and fluctuations in weight and fitness level can all change the breast shape and size significantly.

When a bra fits well, feels great, and looks appealing, you can go about your day with confidence knowing you've got the sexy support you need.

Plus Size/Full Figured

Full figured women have the advantage of being well-endowed and curvaceous, but when those curves aren't comfortably and flatteringly displayed, an ill-fitting bra is usually the culprit. Digging shoulder straps, back pain, and "pop-out" can all occur when the bra you're wearing isn't the best choice for you.